Animation created for the release of NexGard Spectra®, In this campaign, the sets were built using the stop motion technique, the characters were created and animated in 3D and the world of worms entirely in 2D technique.
3D ANIMATION, 31 SECONDS, 2021
A Miralumo was solely responsible for the 3D character animation and collaborated with 2D and stop-motion animation studios. In Nora and her dog Duke’s world, a combination of stop-motion and 3D animation techniques was employed. However, when we transition to the realm of worms, ticks, and fleas, the setting unfolds through 2D animation. The intention behind blending these two animation styles emerged to distinguish between these two worlds and reinforce the film’s central concept.
Client: Boehringer Ingelheim
Agency: AlmapBBDO
Producer: The Youth
3D Director: Gustavo Ribeiro
Miralumo’s Producer: Thais Peixe, Gustavo Ribeiro
3D Modelling & LookDev: Luan Francisco, Gustavo Ribeiro, Maron Pinheiro Gomes Junior
Assembly: Gustavo Ribeiro, Maron Pinheiro Gomes Junior
Rigging: Ivan Stephan
Animation: Allan Dantas
Lighting: Gustavo Ribeiro
CG Simulation: Ivan Stephan